That was just a natural zest for researching our family trees and that memorable visit to "Our Christmas" exhibition at the Ukrainian House in 2005, when what seemed to be just “another passion” began.

Travels around Ukraine, first finds, hunting for masterpieces of traditional art, somehow imperceptibly it became clear that we’ve collected such many exhibits that we couldn't recall "where each came from", information about the exhibit, which was not recorder in time gets forgotten surprisingly quickly - this was our first "epiphany". Soon there was a second one - the exhibits need to be looked after, it is difficult and expensive, and not as exciting as acquiring them...

"What do we do with all that now? Why should we do that?"

That’s how our “another passion” has become a voluntary unpaid job that we have been doing for the second decade, however, our motivation has remained unchanged all this time:

WHY we do it:

Because we love the traditional art of Ukraine, we believe that it is a valuable cultural heritage of humanity and an inexhaustible source of inspiration

HOW we do it:

In a technological and ethical manner and adhering to heritage preservation standards

WHAT exactly we do:

We collect, preserve, digitize and publicize collections of traditional art